Smart

Smart, as a part of the Noventiq Group, is a full-service software partner from Serbia. We deliver intranet/extranet, cloud and security solutions, and scale our own products: Missing Link (AI assistant), Autobot (RPA solution), eAuction, Electronic Registry – Elpis, HR Portal, and the ISO standards portal – Eliso/Eliso 365. We blend enterprise delivery with agile development to securely modernize workflows.

Products/Services:

  • Robotic Process Automation (RPA) – A platform for creating software robots designed to mimic human interaction with digital systems, accelerating everyday processes and tasks performed by employees.
  • Missing Link – An Innovative AI platform that integrates multiple AI tools simultaneously (ChatGPT, Perplexity, Claude), enabling parallel queries for different purposes.

Production capacities:

  • 2022: 60 projects
  • 2023: 80 projects
  • 2024: 100 projects

Export markets: Azerbaijan, Germany, Bulgaria, Bosnia and Herzegovina, Montenegro, North Macedonia, Albania

Statistics:

  • Founded in 2000, in Novi Sad
    • Became part of the Noventiq Group. Noventiq (Noventiq Holdings PLC) is a leading global provider of digital transformation and cybersecurity solutions and services, headquartered in London.
    The company enables, facilitates, and accelerates the digital transformation of its clients’ businesses by connecting organizations across a wide range of industries with top-tier IT vendors, along with its own services and proprietary solutions. With around 6,400 employees worldwide, Noventiq operates in approximately 60 countries, with significant growth potential across multiple regions, including Latin America, EMEA, and APAC – with a particularly strong presence in India.
    Noventiq – a global provider of IT solutions and services
    • Smart is also a member of the Saga Group, one of the leading system integrator companies operating in the former Yugoslav region, which provides a broader perspective, enhanced capabilities, and full integration with all Saga Group products and services, employing a total of 360 people.
    • Employees: since its founding, the number of employees has steadily increased, expanding company capacity – from 31 to 33 to 39 in the past three years.
    • During its existence, Smart has won numerous awards, including: Partner of the Year (Sophos), Best Marketing Campaign (Sophos), IT Globus Award for Security Solutions, Diskobolos Award for the Electronic Registry Solution, Female Business Leaders (Ivana Ružičić, CEO), EU Business News – European CEO of the Year Award 2025 (Serbia) in the field of digital transformation – Ivana Ružičić, CEO.
    • Smart has been a regional distributor for Sophos for 20 years.

Standards and certifications:

  • Certified Microsoft Partner,
  • ISO 9001
  • ISO 14001
  • ISO 27001
  • ISO 22301

Reference/clients:

  • Koteks Viscofan
  • Arhikom
  • ZGOP doo
  • Banca Intesa
  • Kuehne+Nagel
  • Erste Bank
  • A1
  • Ministry of Justice

SMART
A: Futoška 86, 21000, Novi Sad, Serbia
P: +381 21 472 8200
M: +381 65 472 8200
E: office@smart.rs
www.smart.rs